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Our credo of listen, understand, engage guides not just what we do, but how we do it.
Behavioural Insights
We use the science of people – social, behavioral and communication science – to understand what really makes people tick, what actually drives their decisions and actions.
As agile academics, we inform the real world of public health with the best evidence in near real-time. We surface actionable behavioral insights from social listening and robust rapid surveys to craft more impactful policies, programs and practices.
Behavioral Design
We help our clients shape and test interventions to positively influence health attitudes and behaviors, in response to context-specific concerns, information needs and gaps. Through iterative co-design processes, we ensure that our interventions and strategies reflect and respond to the communities for which they are intended.
We help our partners to speak with people, not at them, where they are, in their language, about what matters to them.
Strategy design
In strategy design, we believe that the process is as important as the results. By disaggregating a complex problem together, we simultaneously identify targeted solutions and embark multiple stakeholders on a path of collective action.
We help our clients unpack complex problems like suboptimal vaccine uptake, moving them past their assumptions to a common understanding of the key barriers based on evidence. Barriers are triangulated with solutions mapped from existing activities, best practices and empirical studies. We ensure every strategy has meaningful process and outcome measures, and a strong stakeholder engagement plan to ensure the right connections for collective action.
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